I was reviewing the Paris Motor Show photographs today and something struck me; Somehow the new Toyota line up seems to have evolved into a collection of bulbous, bug-eyed vehicles that make the words 'aggressive styling' seem like a valuable addition to TOC's swear filter, for fear of scaring them away. This new phase particularly started with the launch of the Aygo - a fun looking, cheap to run car aimed at the 20 something. The success of the design was responsible for pushing sales up by 5.3% in Europe. But does that mean every new car will follow suit? It appears so. Take a look at the new Yaris and you'll see a car larger than it's predecessor, but also twice as rounded and without a single 'move out of my way' line. Then there's the Auris (not sure what it will be called in the UK), which adopts the same design principles (the huge headlamps, fat backside, rounded bumpers - something akin to a cutesy Anime character). Tokuo ********uichi, president of Toyota's European design center has been quoted as saying Toyota's market share in Europe was 'Held back by weak design'. So is this the answer? Are the new bulbous shapes therefore a pioneer of 'strong design'? Apparently, the new line up was inspired by: I can't help thinking that if this had been uttered in the 80's to early 90's, the perpetrator would have been laughed out of the boardroom! So what do you think about Toyota's new design 'revolution'? Fun, exciting and innovative? Or does it leave you cold? 2006 Paris Motor Show EDIT - Will someone PLEASE sort out the swear filter!!!!!!!!!!